Sarah Heer

Travel Vlogger, Arkie Travels; Founder, COO, Arkansas Alley

HOME: Benton

FAVORITE RESTAURANT: Dizzy’s Gipsy Bistro

Sarah Heer believes Arkansas is the best-kept secret in the South and has made it her mission to show off everything the Natural State has to offer through travel documenting at Arkie Travels. With Arkansas Alley, she provides an online marketplace showcasing Makers from all over the state.

Sarah Heer

Travel Vlogger, Arkie Travels; Founder, COO, Arkansas Alley

HOME: Benton

FAVORITE RESTAURANT: Dizzy’s Gipsy Bistro

Sarah Heer believes Arkansas is the best-kept secret in the South and has made it her mission to show off everything the Natural State has to offer through travel documenting at Arkie Travels. With Arkansas Alley, she provides an online marketplace showcasing Makers from all over the state.

FIRST BIG BREAK:

2020 was a really big year for us. Pre-pandemic, we had already made the decision to highlight all 52 Arkansas State Parks, doing one a week. Lucky for us, the parks never closed and we were able to complete videos showing off all our awesome parks. Our photos and videos caught the eye of Arkansas State Parks and have now been viewed and shared thousands of times, and have brought visitors to our state from all over the world.

ATTRACTION TO CAREER:

Arkie Travels was created as a way to share everything we love about Arkansas. The creation of Arkansas Alley was a natural extension of that. As we were traveling in 2020, we saw Makers all over the state struggling to find ways to sell their products after all the events were cancelled. Our goal was to give Arkansas Artisans a community and a place to sell their products online while maintaining the local feel.

PROUDEST ACCOMPLISHMENT:

My husband, Paul, was on the cover of Arkansas Wild magazine in the spring, and it was a photo that I took. That felt pretty darn good!

FAVORITE PART OF YOUR JOB:

Our surprise drop-ins! We eat, shop and stay at locally owned places and we love to drop by, NOT introduce ourselves, and then splash them all over our social media. It’s always a huge surprise to the business and shows support to our locally owned companies.

SURPRISING FACT:

In September 2016, my ex-husband shot me. The bullet entered 2 inches above my knee cap, embedding in my femur and breaking the bone. The process of re-learning how to walk led me to the woods and waterfalls of Arkansas, which brought me to the creation of Arkie Travels and where I am today. It’s so important for me to share that side of my story because it shows other women out there in similar situations that they’re not alone, there is hope and that the comeback is going to be so much more powerful than the setback.

FIRST BIG BREAK:

2020 was a really big year for us. Pre-pandemic, we had already made the decision to highlight all 52 Arkansas State Parks, doing one a week. Lucky for us, the parks never closed and we were able to complete videos showing off all our awesome parks. Our photos and videos caught the eye of Arkansas State Parks and have now been viewed and shared thousands of times, and have brought visitors to our state from all over the world.

ATTRACTION TO CAREER:

Arkie Travels was created as a way to share everything we love about Arkansas. The creation of Arkansas Alley was a natural extension of that. As we were traveling in 2020, we saw Makers all over the state struggling to find ways to sell their products after all the events were cancelled. Our goal was to give Arkansas Artisans a community and a place to sell their products online while maintaining the local feel.

PROUDEST ACCOMPLISHMENT:

My husband, Paul, was on the cover of Arkansas Wild magazine in the spring, and it was a photo that I took. That felt pretty darn good!

FAVORITE PART OF YOUR JOB:

Our surprise drop-ins! We eat, shop and stay at locally owned places and we love to drop by, NOT introduce ourselves, and then splash them all over our social media. It’s always a huge surprise to the business and shows support to our locally owned companies.

SURPRISING FACT:

In September 2016, my ex-husband shot me. The bullet entered 2 inches above my knee cap, embedding in my femur and breaking the bone. The process of re-learning how to walk led me to the woods and waterfalls of Arkansas, which brought me to the creation of Arkie Travels and where I am today. It’s so important for me to share that side of my story because it shows other women out there in similar situations that they’re not alone, there is hope and that the comeback is going to be so much more powerful than the setback.

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