Joe Cook

“Every man dies, but not every man truly lives.”

Jonesboro Store Manager & Board Member; Sissy’s Log Cabin

University of Arkansas at Pine Bluff;
Gemological Institute of America

Rison

Omar’s Uptown

Joe Cook’s drive for success is something that has always made him stand out from others. He believes that achieving success is ongoing — there are always opportunities to strive harder. Thomas J. Watson once said, “Whenever an individual or a business decides that success has been attained, progress stops,” and that’s something Cook keeps in mind every step of the way.

Joe Cook

Jonesboro Store Manager & Board Member; Sissy’s Log Cabin

University of Arkansas at Pine Bluff;
Gemological Institute of America

Rison

Omar’s Uptown

Joe Cook’s drive for success is something that has always made him stand out from others. He believes that achieving success is ongoing — there are always opportunities to strive harder. Thomas J. Watson once said, “Whenever an individual or a business decides that success has been attained, progress stops,” and that’s something Cook keeps in mind every step of the way.

HOW DO YOU WANT PEOPLE TO REMEMBER YOU?

My faith in Christ is everything to me. My wife and I go to Central Baptist Church in Jonesboro, and being connected to our church family is very important to us.

WHAT, IN YOUR MIND, DOES IT MEAN TO BE A “GOOD MAN?”

I believe there is so much value in treating everyone with respect, and a large part of that is being a man of your word.

WHAT DO YOU LOVE MOST ABOUT WHAT YOU DO?

Working at Sissy’s enables me to help people through all seasons of life. Whether it’s helping them pick out a new piece of jewelry or our customers trusting us to reimagine a family heirloom – we truly love serving our community. Because of the legacy that Sissy has built, we are able to do so much for people who visit our store and that really is one of the best parts of this job. Sissy always said, “You have two hands for a reason. One is to receive, and one is to give.”

WHAT IS YOUR PROUDEST ACCOMPLISHMENT?

My family is my proudest accomplishment. I’ve been married to my wife, Blair, for 10 years, and we have two beautiful children, Knox and Khloe.

WHAT ARE YOUR FAVORITE HOBBIES?

I am an avid hunter. I enjoy deer, duck and turkey hunting in Arkansas as well as outside the state. My wife and I just took our first elk hunting trip, and we have another planned for next year. Outside of hunting, I enjoy the outdoors, playing golf and spending time with my family.

HOW DO YOU WANT PEOPLE TO REMEMBER YOU?

My faith in Christ is everything to me. My wife and I go to Central Baptist Church in Jonesboro, and being connected to our church family is very important to us.

WHAT, IN YOUR MIND, DOES IT MEAN TO BE A “GOOD MAN?”

I believe there is so much value in treating everyone with respect, and a large part of that is being a man of your word.

WHAT DO YOU LOVE MOST ABOUT WHAT YOU DO?

Working at Sissy’s enables me to help people through all seasons of life. Whether it’s helping them pick out a new piece of jewelry or our customers trusting us to reimagine a family heirloom – we truly love serving our community. Because of the legacy that Sissy has built, we are able to do so much for people who visit our store and that really is one of the best parts of this job. Sissy always said, “You have two hands for a reason. One is to receive, and one is to give.”

WHAT IS YOUR PROUDEST ACCOMPLISHMENT?

My family is my proudest accomplishment. I’ve been married to my wife, Blair, for 10 years, and we have two beautiful children, Knox and Khloe.

WHAT ARE YOUR FAVORITE HOBBIES?

I am an avid hunter. I enjoy deer, duck and turkey hunting in Arkansas as well as outside the state. My wife and I just took our first elk hunting trip, and we have another planned for next year. Outside of hunting, I enjoy the outdoors, playing golf and spending time with my family.