Things really haven’t changed much since our last issue. As of press time, we are awaiting the state’s green light to proceed — maybe that’s more of a yellow light then. Regardless, COVID-19 has turned our daily routines, lives and businesses upside down. We said it last month: These are unprecedented times. This situation has been dynamic and intense for all of us. We have been asking questions that would have seemed unthinkable two months ago: How will our kids stay connected to teachers? How can I best protect my team? How do I keep my business running and productive?
Every customer and friend I’ve spoken with is looking for answers to these questions, as well as support on how to proceed. With so much confusion out there, I wanted to share with all of you the actions we are taking at AY About You and how we are supporting others. One program we have implemented involves buying jewelry and blessing those in need. We are partnering with a jewelry store in Northwest Arkansas, Morris Crown Creations LLC, to help those without an income because of the COVID-19 virus. The jeweler is creating pieces called Arkansas Strong, and 25 percent of the selling price from each piece sold will be donated to a financial relief fund. The money raised will go into a pot, and for those applying for the financial assistance, we will divide up the money to be split among the group. If you would like to buy a piece of the jewelry, visit www.etsy.com/shop/MorrisCrownCreations. If you are one of those affected by the virus’ effect on your livelihood or business, and you need financial help, go to www.aymag.com/category/covid19.
Normally, we are busy going to charitable events in May in Arkansas. Most of those, if not all, have been postponed, and we even mention some of those situations in this issue. But because of our unique circumstances, you might consider helping those charities through online support. Since you won’t be attending, why don’t you maybe start a Facebook watch party or a Zoom call with your friends to raise money for those charities through social media? Let’s turn our efforts to help others all we can. It’s something we know Arkansans have done for as long as I can remember.
We said it last month, and it bears repeating: #wearebettertogether.
Reach out to me. Let’s kick the coronavirus to the curb!